small business

9 ways to increase your LinkedIn post engagement

9 ways to increase your LinkedIn post engagement

The thing about LinkedIn is it’s a social media channel just like Facebook and Instagram and that means you are a slave to the algorithm just as you are on those other channels. Taking into account what LinkedIn has said about its algorithm, in this blog I describe 9 ways to increase your LinkedIn post engagement organically for free.

The benefits of hiring a marketing consultant

The benefits of hiring a marketing consultant

How do you know that hiring a marketing consultant is the right move for your business? In my experience, a freelance consultant can be the perfect fit for you if you’ve recognised that you need to do more marketing activity to progress your business but you can’t commit to hiring a full-time marketing employee. Read on to discover more benefits.

45 blog topic ideas for your small business

45 blog topic ideas for your small business

Whether you are new to blogging or a seasoned blog poster, continually coming up with ideas for blog posts is hard work. Maybe you are overwhelmed by the sheer volume of topics you could write about or perhaps you’re staring at a blank Word doc with no clue where to start or what would be interesting to your audience. The blogging struggle is real!